A symbol is created from a basic topographical shape . It gives rise to a graphic system that integrates typography, photography and wooden materials. The color palette is inspired by the Scandinavian “taiga” and it’s landscapes. 
The identity combines all these elements, creating contrast and differing values in each and every one of the pieces, achieving visual  enrichment and diversity to the identity which makes the brand easy to recognize.

The text and the image are deatached in certain examples in order to achieve a strongerbrand identification in each of the individual elements.